First responder programs from Chevrolet, Ford and Ram

Programs · First responders

First responder programs from Chevrolet, Ford and Ram

Eligibility, verification and the paperwork that has to be done before you sign. Program amounts are quoted on the day.

The short answer

Answer

All three manufacturers we sell run a first responder program for firefighters (paid and volunteer), law enforcement and EMTs/paramedics; GM and Ram also list 911 dispatchers. Each verifies eligibility online and gives you an authorization number that has to be in the dealer's hands before delivery.

Swant Graber accepts all GM, Ford and Ram programs, at both stores. Eligibility is set by each manufacturer. We don't publish program dollar amounts: they change, vary by model and ZIP code, and can't be combined with every offer. Call us and we'll quote what applies on the day, in writing.

Program rules side by side

Manufacturer program pages and rules, read Oct 12, 2026
GM (Chevrolet)FordRam and Dodge
WhoFirefighters (paid or volunteer), police including sheriffs, correctional officers and troopers, federal law enforcement, EMTs/paramedics, 911 dispatchers; a sponsored spouseA long list of eligible first responder occupations (see Ford's page)Law enforcement including 911 dispatchers, career and volunteer firefighters, EMTs/paramedics; some spouses
VerifyID.meID.meManufacturer verification
Limits2 authorizations per year; each valid 90 days; personal use; keep the vehicle 6 monthsUp to 5 per household per year; transferable within the householdSee Ram's terms
DatesRules revised Jan. 2, 2026Jan. 6, 2026–Jan. 4, 2027See Ram's page

How to use it at Swant Graber

  1. Verify online and get your authorization number.
  2. Call or email us with the number before you sign; GM's rules require the dealer to have it before delivery.
  3. Bring your driver's license.
  4. We'll show the program on the buyer's order. New vehicles are priced at invoice with no dealer add-ons.

Swant Graber accepts all GM, Ford and Ram programs, at both stores. Eligibility is set by each manufacturer. We charge the same $127.50 service fee to every customer.

Checklist

First responder program checklist

5 items

Your ticks are saved only in this browser. Print or screenshot the list to bring it along.

Questions

Are there extra fees when I use a program?

No program fees. We charge the same $127.50 service fee to every customer.

Do volunteer firefighters qualify?

Yes for GM and Ram, which list volunteer firefighters; Ford's occupation list is on its program page.

How much is the first responder discount?

It varies by manufacturer, model and (for Ford) ZIP code, and changes during the year. Call us for the amount that applies today.

Next steps at Swant Graber

Swant Graber Motors (Chevrolet, Ram, Dodge): 1690 E Division Ave, Barron, WI 54812, 715-537-5657. Swant Graber Ford: 1697 E Division Ave, 715-537-9500. Search new or used inventory, or see shop near you for model-by-model answers.

Sources

  1. GM, First Responder Discount program rules (Rev. 1/2/26): eligibility, ID.me verification, authorization numbers, personal use, dealer participation — https://www.gmfirstresponderappreciation.com/content/pdf/frd/GM-Rules-First-Responder-Discount.pdf
  2. Ford, First Responder Recognition (PGM# 32898; Jan. 6, 2026–Jan. 4, 2027; eligible 2025–2027 models; exclusions; ID.me; amount varies by ZIP code) — https://www.fordrecognizesu.com/firstresponder
  3. Ram, First Responder incentive (eligible 2026–2027 Ram and Dodge models; eligibility) — https://www.ramtrucks.com/incentives/first-responder.html

Manufacturer figures are "when properly equipped" and change by model year, configuration and equipment. Confirm the window sticker, the door-jamb labels and the owner's manual for the exact vehicle.

Swant Graber Auto Group · Barron, WI

3 brands. 2 rooftops. 1 Swant Graber.

Chevrolet, Dodge, Ram, and Ford on one Highway 8 campus in Barron, with Swant Graber roots here since 1959. Swant Graber Motors and Swant Graber Ford sit directly across Highway 8 from each other.

Swant Graber Motors Chevrolet, Dodge and Ram dealership in Barron, Wisconsin

Swant Graber Motors

Chevrolet · Dodge · Ram
1690 E Division Ave (Highway 8)
Barron, WI 54812
Phone715-537-5657

Sales: Mon–Fri 8:00 a.m.–5:30 p.m., Sat 8:00 a.m.–3:00 p.m. · Service: Mon–Fri 8:00 a.m.–5:00 p.m.

SwantGraberMotors.net (Dodge & Ram) · SwantGraberChevy.com

Swant Graber Ford dealership on Highway 8 in Barron, Wisconsin

Swant Graber Ford

Ford · across Highway 8
1697 E Division Ave (Highway 8)
Barron, WI 54812
Phone715-537-9500

Sales: Mon–Fri 8:00 a.m.–5:30 p.m., Sat 8:00 a.m.–3:00 p.m. · Service: Mon–Fri 8:00 a.m.–5:00 p.m.

BarronFord.com