New Ram 1500 trucks in Barron, WI
Full-Size Truck · 2026 · Dodge Ram dealer, Barron, WI
New Ram 1500 trucks in Barron, WI
Buyer's guide: Ram 1500 Buyer's Guide (2026–2027) (trims, towing, mpg, 2026 vs. 2027, used years and certified options; verified October 22, 2026)
Figures from ramtrucks.com for the 2026 model year (checked Oct 11, 2026). Maximums require proper equipment. *MSRP excludes destination, taxes, title, registration, and fees.
Built for Northwest Wisconsin
Boats, campers, plows and the back forty
From the boat landing on Rice Lake to the deer stand, the hay field, and a January driveway, a pickup earns its keep around here. Tell us what you tow and haul, and we'll match the cab, bed, engine, and axle to it. Around here a lot of folks still call it a Dodge Ram, and we're the Dodge Ram dealer on Highway 8 in Barron.
Current Ram event
Ram Drive Into Fall savings
See current Drive Into Fall pricing on in-stock Ram trucks at Swant Graber Motors, with itemized pricing and factory window stickers.
Offers are time-limited and not all buyers qualify. See dealer for details.
Service & parts
Ram service and parts in Barron
Our Swant Graber Motors service department handles maintenance and repairs, including oil changes, tires, brakes, and batteries. Our parts counter can look up and order OEM parts and accessories by VIN.
Finance
Financing and trade-ins
Our finance team works with national lenders and local credit unions. Get a value for your current vehicle before you visit, then review the full numbers with us.
Financing is subject to credit approval and lender requirements. Rates and terms vary.
What Ram lists for the 2026 Ram 1500
Starting MSRP: $42,400 (Express).
Tell us these and we'll find the right one
Your must-haves
5 itemsYour ticks are saved only in this browser. Print or screenshot the list to bring it along.
Send the list with the build & locate form, or call Swant Graber Motors at 715-537-5657.
Sources: https://www.ramtrucks.com/ram-1500.html · https://www.chevrolet.com/trucks/silverado/1500 · https://www.ford.com/trucks/f150/specs/ · https://project-osrm.org/ · https://www.ramtrucks.com/ram-1500.html · https://www.chevrolet.com/trucks/silverado/1500 · https://www.ford.com/trucks/f150/specs/ · https://project-osrm.org/
More questions
Where can I find a Ram 1500 near me in northwest Wisconsin?
Swant Graber Motors at 1690 E Division Ave in Barron sells new and used Ram 1500 models, about 19 minutes from Rice Lake and an hour from Eau Claire. Check live inventory at swantgraber.com or call 715-537-5657.
Who has a Ram 1500 in stock near Barron?
Inventory changes daily, so check Swant Graber Motors's live inventory search for current Ram 1500 stock. If the one you want isn't there, ask about a dealer trade or factory order.
How do I get the best deal on a Ram 1500 near Rice Lake?
New vehicles are priced at invoice with no dealer add-ons, and Swant Graber prices vehicles up front: the number on the vehicle is the offer. Invoice pricing is the selling price, not the total due; taxes, title, registration and the $127.50 service fee are extra. Ask for an itemized quote on the exact stock number or VIN. Compare out-the-door totals, not payments.
Can I compare a Ram 1500 and a Silverado 1500 at the same dealership?
Yes. Swant Graber Motors sells both at 1690 E Division Ave in Barron, and Swant Graber Ford's F-150 is across Highway 8 at 1697.
Where to find a Ram 1500 near Rice Lake & Barron
The Ram 1500 is the half-ton people pick when they drive their truck every day: commuting to Rice Lake or Eau Claire, then towing a boat or snowmobile trailer on the weekend.
Swant Graber Motors sells Ram, Chevrolet and Dodge at 1690 E Division Ave, so the Ram 1500 and Silverado 1500 are on the same lot, and the F-150 is a walk across Highway 8.
Answers
Ram 1500 FAQ
How much does a new Ram 1500 cost?
ramtrucks.com lists a starting MSRP of $42,400 (Express) on its 2026 Ram 1500 page, before destination, taxes, title, and fees. For real pricing on in-stock vehicles, see our Ram 1500 inventory or ask us for an itemized quote.
How much can the Ram 1500 tow?
ramtrucks.com lists 11,610 lb (max available towing) for the 2026 model year. Actual capacity depends on engine, drivetrain, and equipment. Check the vehicle's label or ask our team.
How much horsepower does the Ram 1500 have?
ramtrucks.com lists 540 hp (max available, 521 lb-ft) for the 2026 model year. Output varies by engine and trim.
Is Swant Graber a Dodge Ram dealer?
Yes. Swant Graber Motors in Barron sells and services Ram trucks and Dodge vehicles. Ram pickups were sold under the Dodge name until Ram became its own brand in 2010, so many people still say Dodge Ram. Same trucks, same store on Highway 8.
Where can I buy a Ram 1500 near Rice Lake or Eau Claire?
Swant Graber Motors is at 1690 E Division Ave (Highway 8), Barron, WI 54812, on Highway 8 in Barron. We serve shoppers from Rice Lake, Cumberland, Chetek, Cameron, and Eau Claire. Call sales at 715-537-5657.
Can you order a Ram 1500 if the one I want isn't in stock?
Yes. Send us your must-have trim, color, and packages, and we'll check our inventory, dealer trades, and factory-order options.
Where can I get my Ram 1500 serviced?
The Swant Graber Motors service department in Barron handles maintenance and repairs. Schedule service online or call 715-537-5657.
Swant Graber Auto Group
Why buy from Swant Graber
Clear new-vehicle pricing
New vehicles at invoice with no dealer add-ons. Ask for an itemized quote showing the selling price, the incentives you qualify for, and your total. Taxes, title, registration, and the $127.50 service fee are extra.
Rooted in Barron since 1959
Swant Graber's Barron roots go back to 1959, and our stores have been on Highway 8 since 1973. Chevrolet, Ford, and Dodge/Ram: 3 brands, 2 rooftops, one local team.
Locate or order your build
Looking for a specific trim, color, or package? Send your build code or must-have list and we'll check current inventory, dealer trades, and factory-order options.
Close to home
A short drive from anywhere in the lakes region
We're on Highway 8 in Barron, and Highway 25 crosses Highway 8 right in town. Buy here, then bring it back here for service without a trip to the city.
Approximate road distance and drive time from 1690 E Division Ave, Barron (OpenStreetMap/OSRM routing, Oct 2026). Winter roads take longer.
Swant Graber Auto Group · Barron, WI
3 brands. 2 rooftops. 1 Swant Graber.
Chevrolet, Dodge, Ram, and Ford on one Highway 8 campus in Barron, with Swant Graber roots here since 1959. Swant Graber Motors and Swant Graber Ford sit directly across Highway 8 from each other.
Swant Graber Motors
Barron, WI 54812Phone715-537-5657
Sales: Mon–Fri 8:00 a.m.–5:30 p.m., Sat 8:00 a.m.–3:00 p.m. · Service: Mon–Fri 8:00 a.m.–5:00 p.m.
Swant Graber Ford
Barron, WI 54812Phone715-537-9500
Sales: Mon–Fri 8:00 a.m.–5:30 p.m., Sat 8:00 a.m.–3:00 p.m. · Service: Mon–Fri 8:00 a.m.–5:00 p.m.