New Ford Bronco Sport in Barron, WI
Compact SUV · 2026 · Barron, WI
New Ford Bronco Sport in Barron, WI
A compact SUV with standard 4x4 and Bronco attitude. Sized for daily driving, ready for dirt roads and deep snow.
Buyer's guide: Ford Bronco Sport Buyer's Guide (2026) (trims, towing, mpg, 2026 vs. 2027, used years and certified options; verified October 22, 2026)
Figures from ford.com for the 2026 model year (checked Oct 11, 2026). Maximums require proper equipment.

Ford Bronco Sport
Standard 4x4
4x4 on every model.
Why drivers around Barron choose it
Why the Bronco Sport
Adventure-ready
Badlands adds the 2.0L and advanced 4x4.
Practical size
Easy to live with every day.
Want a second opinion? Contact us which configuration fits how you drive, tow, and commute.
Family life up north
Hockey practice, lake weekends and winter commutes
Between snowy commutes to Rice Lake, hockey practice in Cumberland, and weekends at the lake, an SUV has to do a bit of everything. Bring the car seats and the gear, and we'll make sure it all fits.

Current offers
Ford offers and incentives
Factory incentives change monthly. See live pricing on in-stock vehicles, or ask us for an itemized quote with every incentive you qualify for.
Not all buyers qualify. Incentives subject to change. See dealer for details.
Service & parts
Ford service and parts in Barron
Our Swant Graber Ford service department handles maintenance and repairs, including oil changes, tires, brakes, and batteries. Our parts counter can look up and order OEM parts and accessories by VIN.
Finance
Financing and trade-ins
Our finance team works with national lenders and local credit unions. Get a value for your current vehicle before you visit, then review the full numbers with us.
Financing is subject to credit approval and lender requirements. Rates and terms vary.
What Ford lists for the 2026 Bronco Sport
What real Bronco Sports cost
| Bronco Sport | Base MSRP on sticker | Notable options | VIN |
|---|---|---|---|
| 2026 Big Bend 4x4 | $31,845 | Group 200A; Convenience Package ($1,800); Class II Trailer Tow ($690); Black Appearance ($1,600) | 3FMCR9BN0TRF03768 |
| 2026 Outer Banks 4x4 | $35,145 | Group 300A; Outer Banks Tech Package ($2,195) | 3FMCR9CN4TRF23987 |
Destination on both stickers: $1,995. Ford lists up to 2,700 lb towing for Badlands with the Class II Trailer Tow Package.
Tell us these and we'll find the right one
Your must-haves
5 itemsYour ticks are saved only in this browser. Print or screenshot the list to bring it along.
Send the list with the build & locate form, or call Swant Graber Ford at 715-537-9500.
Sources: https://www.ford.com/suvs/bronco-sport/ · https://www.ford.com/suvs-crossovers/escape/ · https://www.chevrolet.com/suvs/equinox · https://www.windowsticker.forddirect.com/windowsticker.pdf?vin=3FMCR9BN0TRF03768 · https://www.windowsticker.forddirect.com/windowsticker.pdf?vin=3FMCR9CN4TRF23987 · https://project-osrm.org/ · https://www.ford.com/suvs/bronco-sport/ · https://www.ford.com/suvs-crossovers/escape/
More questions
Where can I find a Ford Bronco Sport near me in northwest Wisconsin?
Swant Graber Ford at 1697 E Division Ave in Barron sells new and used Bronco Sport models, about 19 minutes from Rice Lake and an hour from Eau Claire. Check live inventory at swantgraber.com or call 715-537-9500.
Who has a Ford Bronco Sport in stock near Barron?
Inventory changes daily, so check Swant Graber Ford's live inventory search for current Bronco Sport stock. If the one you want isn't there, ask about a dealer trade or factory order.
How do I get the best deal on a Ford Bronco Sport near Rice Lake?
New vehicles are priced at invoice with no dealer add-ons, and Swant Graber prices vehicles up front: the number on the vehicle is the offer. Invoice pricing is the selling price, not the total due; taxes, title, registration and the $127.50 service fee are extra. Ask for an itemized quote on the exact stock number or VIN. Compare out-the-door totals, not payments.
Does the Bronco Sport come with four-wheel drive?
The 2026 Big Bend and Outer Banks stickers in our stock read 4x4. Confirm the drivetrain on the sticker of the exact vehicle.
Where to find a Ford Bronco Sport near Rice Lake & Barron
Bronco Sport fits a lot of Barron County driving: gravel town roads, a snowy driveway, a kayak on the roof and a parking spot in Rice Lake.
Swant Graber Ford sells the Bronco Sport; the Escape is on the same lot and the Chevrolet Equinox is across Highway 8.
Answers
Ford Bronco Sport FAQ
How much does a new Ford Bronco Sport cost?
Price depends on trim, options, and current incentives. See live pricing on in-stock Bronco Sport models or ask us for an itemized quote.
How much can the Ford Bronco Sport tow?
ford.com lists 2,700 lb (towing (Badlands, Class II Trailer Tow Package)) for the 2026 model year. Actual capacity depends on engine, drivetrain, and equipment. Check the vehicle's label or ask our team.
How much horsepower does the Ford Bronco Sport have?
ford.com lists 250 hp (2.0L EcoBoost (Badlands), 280 lb-ft) for the 2026 model year. Output varies by engine and trim.
Where can I buy a Ford Bronco Sport near Rice Lake or Eau Claire?
Swant Graber Ford is at 1697 E Division Ave (Highway 8), Barron, WI 54812, on Highway 8 in Barron. We serve shoppers from Rice Lake, Cumberland, Chetek, Cameron, and Eau Claire. Call sales at 715-537-9500.
Can you order a Bronco Sport if the one I want isn't in stock?
Yes. Send us your must-have trim, color, and packages, and we'll check our inventory, dealer trades, and factory-order options.
Where can I get my Bronco Sport serviced?
The Swant Graber Ford service department in Barron handles maintenance and repairs. Schedule service online or call 715-537-9500.
Swant Graber Auto Group
Why buy from Swant Graber
Clear new-vehicle pricing
New vehicles at invoice with no dealer add-ons. Ask for an itemized quote showing the selling price, the incentives you qualify for, and your total. Taxes, title, registration, and the $127.50 service fee are extra.
Rooted in Barron since 1959
Swant Graber's Barron roots go back to 1959, and our stores have been on Highway 8 since 1973. Chevrolet, Ford, and Dodge/Ram: 3 brands, 2 rooftops, one local team.
Locate or order your build
Looking for a specific trim, color, or package? Send your build code or must-have list and we'll check current inventory, dealer trades, and factory-order options.
Close to home
A short drive from anywhere in the lakes region
We're on Highway 8 in Barron, and Highway 25 crosses Highway 8 right in town. Buy here, then bring it back here for service without a trip to the city.
Approximate road distance and drive time from 1690 E Division Ave, Barron (OpenStreetMap/OSRM routing, Oct 2026). Winter roads take longer.
Swant Graber Auto Group · Barron, WI
3 brands. 2 rooftops. 1 Swant Graber.
Chevrolet, Dodge, Ram, and Ford on one Highway 8 campus in Barron, with Swant Graber roots here since 1959. Swant Graber Motors and Swant Graber Ford sit directly across Highway 8 from each other.

Swant Graber Ford
Barron, WI 54812Phone715-537-9500
Sales: Mon–Fri 8:00 a.m.–5:30 p.m., Sat 8:00 a.m.–3:00 p.m. · Service: Mon–Fri 8:00 a.m.–5:00 p.m.

Swant Graber Motors
Barron, WI 54812Phone715-537-5657
Sales: Mon–Fri 8:00 a.m.–5:30 p.m., Sat 8:00 a.m.–3:00 p.m. · Service: Mon–Fri 8:00 a.m.–5:00 p.m.